Position Purpose:
The Sr. Manager, Media manages a team of associates responsible for ideating, directing, executing and optimizing media investments for The Home Depot. This responsibility includes not only executing the previously agreed upon plans, but also requires a high level of critical thinking skills in order to leverage unexpected opportunities as these arise, and the ability to communicate and justify any changes to key stakeholders and business/initiative leaders across the enterprise. The ability to evaluate and synthesize data is also a prerequisite for success given the complexity of the multiple data sources used in the decision-making processes.
Key Responsibilities:
10% Collaboration - Partner with measurement teams to develop reporting tools and monitor ongoing performance of The Home Depot's activities against top industry benchmarks to inform strategies; leverage competitive insights on an ongoing basis to evolve strategies
30% Drives Results - Select, develop, motivate and/or influence team of associates, agency partners and other internal and external stakeholders Support selection and management of external vendors as needed to support appropriate omni-channel strategies
50% Strategy - Develop strategic planning initiatives and ensure business initiative omni-channel plans are aligned and executed. Accountable for strategy and content development by the strategy and experience teams; Develop feedback loop with executive leadership and stakeholder teams to educate and inform of any changes/course corrections to these strategies based on opportunities that arise; act as key stakeholder and subject matter expert supporting cross-functional initiatives
10% Test & Learn - Test and Learn - Steward and democratize test and learn initiatives that will help support frictionless customer experiences, drive our business and create competitive advantage
Direct Manager/Direct Reports:
This Position typically reports to Director, Media or Senior Director, Media
This Position has various Direct Reports
Travel Requirements:
Typically requires overnight travel less than 10% of the time.
Physical Requirements:
Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Working Conditions:
Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Minimum Qualifications:
Must be eighteen years of age or older.
Must be legally permitted to work in the United States.
Preferred Qualifications:
Ability to convey complex or technical ideas and processes in easy-to-understand terms to diverse audiences
Seven to 10 years of experience actively managing and implementing large omni-channel campaigns, budgets and teams at an agency and/or large retailer.
Previous experience with retail websites highly preferred.
Previous experience working with large established platforms and partners (e.g., Google/YouTube, Facebook, Adobe, Salesforce, CRM, premium publishers, major linear and audio partners), experience working with other platforms and partners (e.g., Pinterest, Twitter, Snapchat and Nextdoor) a major plus.
Minimum Education:
The knowledge, skills and abilities typically acquired through the completion of a high school diploma and/or GED.
Preferred Education:
No additional education
Minimum Years of Work Experience:
7
Preferred Years of Work Experience:
No additional years of experience
Minimum Leadership Experience:
None
Preferred Leadership Experience:
None
Certifications:
None
Competencies:
Action Oriented
Business Insights
Decision Quality
Collaborates
Optimizes Work Processes
Balances Stakeholders
Builds Networks
Communicates Effectively
Drives Results